But how can this phenomenon be explained? The Viennese communications expert and founder of the PR agency All About You, Vanessa Mucha-Trnavsk\u00fd, talks about the reasons behind this worrying development.<\/p>\n
\u201cKrone\u201d: The conspiracy theories surrounding Princess Kate are not decreasing despite the publication of the cancer diagnosis. How do you explain this phenomenon?<\/strong><\/p>\n Vanessa Mucha-Trnavsk\u00fd: From a communication perspective, statements about the health of publicly known personalities can arouse people’s curiosity, especially when not all the details of a situation or diagnosis are known. People then try to fill these gaps with their own assumptions and theories.<\/p>\n In your opinion, should it be communicated exactly which cancer the princess has?<\/strong><\/p>\n Deciding which details of a cancer diagnosis to make public is a very personal and complex matter. On the one hand, it can help to improve the public’s understanding of the disease and help remove taboos. On the other hand, it could cause additional stress or strain for those affected, which could have a negative impact on the healing process. It is important to respect this decision.<\/p>\n Was the video message the right way to manage the crisis?<\/strong><\/p>\n\n