{"id":259908,"date":"2018-01-05T14:17:33","date_gmt":"2018-01-05T11:17:33","guid":{"rendered":"http:\/\/www.nationalturk.com\/?p=259908"},"modified":"2018-01-05T14:17:33","modified_gmt":"2018-01-05T11:17:33","slug":"en-cok-satilan-marka-artik-volkswagen-degil","status":"publish","type":"post","link":"https:\/\/www.nationalturk.com\/tr\/en-cok-satilan-marka-artik-volkswagen-degil\/","title":{"rendered":"En \u00e7ok sat\u0131lan marka art\u0131k Volkswagen de\u011fil!"},"content":{"rendered":"

T\u00fcrkiye’de son 4 y\u0131ld\u0131r “en \u00e7ok sat\u0131lan otomobil ve hafif ticari ara\u00e7 markas\u0131” olan Volkswagen, ge\u00e7en y\u0131l zirveyi Renault’ya kapt\u0131rd\u0131.<\/h2>\n

Ge\u00e7en y\u0131l y\u00fczde 2,8 daralan otomobil ve hafif ticari ara\u00e7 pazar\u0131, sat\u0131\u015f hedeflerini yakalamak i\u00e7in faizsiz kredi, indirim ya da \u00f6deme erteleme gibi kampanyalar sunan markalar\u0131n rekabetine sahne oldu. Otomotiv Distrib\u00fct\u00f6rleri Derne\u011fi (ODD) verilerine g\u00f6re, 2017’de otomobil ve hafif ticari ara\u00e7 toplam\u0131nda en \u00e7ok sat\u0131lan marka 130 bin 276 adetle Renault oldu. Marka, sat\u0131\u015flar\u0131n\u0131 2016 y\u0131l\u0131na k\u0131yasla y\u00fczde 7 y\u00fckseltti.<\/p>\n

Otomobil sat\u0131\u015flar\u0131 da y\u00fczde 6,4 art\u0131\u015fla 113 bin 454’e \u00e7\u0131kan ve zirvedeki yerini koruyan Renault, y\u00fczde 11,5 y\u00fckseli\u015fle 16 bin 822 hafif ticari ara\u00e7 satt\u0131.<\/p>\n

Renault son olarak 2004 y\u0131l\u0131nda pazar lideri konumunda idi. Markan\u0131n Oyak Renault fabrikalar\u0131nda \u00fcretilen iki modeli Megane Sedan ve Clio HB T\u00fcrkiye’nin en \u00e7ok sat\u0131lan 2. ve 3. otomobili olarak s\u0131ralamada yer al\u0131yor. S\u00f6z konusu modellerin g\u00f6sterdi\u011fi ba\u015far\u0131l\u0131 performans da Renault’un toplam pazar liderli\u011finde etkili oldu.<\/p>\n

Volkswagen’in sat\u0131\u015flar\u0131 y\u00fczde 12,7 azald\u0131<\/h3>\n

Ge\u00e7en y\u0131l toplam pazarda y\u00fczde 13,1 art\u0131\u015fla 120 bin 49 otomobil ve hafif ticari ara\u00e7 sat\u0131\u015f\u0131 yapan Fiat ise ikinci oldu. Fiat’\u0131n sat\u0131\u015flar\u0131n\u0131n 61 bin 364’ini otomobil, 58 bin 685’ini hafif ticari ara\u00e7lar olu\u015fturdu.<\/p>\n

T\u00fcrkiye’de 2013’ten bu yana “en \u00e7ok sat\u0131lan otomobil ve hafif ticari ara\u00e7 markas\u0131” unvan\u0131na sahip olan Volkswagen ise 117 bin 481 adetle \u00fc\u00e7\u00fcnc\u00fcl\u00fc\u011fe geriledi. Markan\u0131n sat\u0131\u015flar\u0131 2017’de bir \u00f6nceki y\u0131la g\u00f6re y\u00fczde 12,7 azald\u0131. Volkswagen’\u0131n sat\u0131\u015flar\u0131n\u0131n 89 bin 688’ini otomobil, 27 bin 793’\u00fcn\u00fc hafif ticari ara\u00e7lar olu\u015fturdu.<\/p>\n

T\u00fcrkiye’de \u00fcretimi bulunmayan ve sat\u0131\u015flar\u0131n\u0131n tamam\u0131 ithal ara\u00e7lardan olu\u015fan Volkswagen’in pazar liderli\u011fini kapt\u0131rmas\u0131nda d\u00f6viz kurundaki y\u00fckseli\u015fin ithal ara\u00e7 fiyatlar\u0131n\u0131 art\u0131rmas\u0131 etkili oldu.<\/p>\n

Ford ise toplam pazarda 2017’de 111 bin 64 adetlik sat\u0131\u015fla d\u00f6rd\u00fcnc\u00fc oldu. Bu d\u00f6nemde hafif ticari ara\u00e7 pazar\u0131nda 71 bin 214 adetle en \u00e7ok sat\u0131lan marka olan Ford, 39 bin 850 otomobil sat\u0131\u015f\u0131 ger\u00e7ekle\u015ftirdi.<\/p>\n

En \u00e7ok sat\u0131lan model Fiat Egea<\/h4>\n

T\u00fcrkiye’de ge\u00e7en y\u0131l en \u00e7ok sat\u0131lan otomobil modeli 42 bin 990 adetle Fiat Egea olurken, bu modeli 39 bin 272 adetle Renault Megane, 31 bin 265 adetle Renault Clio ve 29 bin 609 adetle Volkswagen Passat takip etti.<\/p>\n

Ayn\u0131 d\u00f6nemde hafif ticari ara\u00e7 pazar\u0131nda en fazla 30 bin 342 adetle Ford Courier sat\u0131ld\u0131. Bu modeli 28 bin 885 adetle Volkswagen Transit, 26 bin 47 ile Fiat Fiorino ve 25 bin 120 ile Fiat Doblo izledi.<\/p>\n\n","protected":false},"excerpt":{"rendered":"

T\u00fcrkiye’de son 4 y\u0131ld\u0131r “en \u00e7ok sat\u0131lan otomobil ve hafif ticari ara\u00e7 markas\u0131” olan Volkswagen, ge\u00e7en y\u0131l zirveyi Renault’ya kapt\u0131rd\u0131. Ge\u00e7en y\u0131l y\u00fczde 2,8 daralan otomobil ve hafif ticari ara\u00e7 pazar\u0131, sat\u0131\u015f hedeflerini yakalamak i\u00e7in faizsiz kredi, indirim ya da \u00f6deme erteleme gibi kampanyalar sunan markalar\u0131n rekabetine sahne oldu. Otomotiv Distrib\u00fct\u00f6rleri Derne\u011fi (ODD) verilerine g\u00f6re, …<\/p>\n","protected":false},"author":4,"featured_media":259909,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[6199,6155,5005,6668],"tags":[21745,7987,18048],"class_list":["post-259908","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ekonomi","category-gundem","category-manset","category-otomobil","tag-fiat","tag-renault","tag-volkswagen"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.nationalturk.com\/tr\/wp-json\/wp\/v2\/posts\/259908","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.nationalturk.com\/tr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.nationalturk.com\/tr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.nationalturk.com\/tr\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.nationalturk.com\/tr\/wp-json\/wp\/v2\/comments?post=259908"}],"version-history":[{"count":0,"href":"https:\/\/www.nationalturk.com\/tr\/wp-json\/wp\/v2\/posts\/259908\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.nationalturk.com\/tr\/wp-json\/wp\/v2\/media\/259909"}],"wp:attachment":[{"href":"https:\/\/www.nationalturk.com\/tr\/wp-json\/wp\/v2\/media?parent=259908"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.nationalturk.com\/tr\/wp-json\/wp\/v2\/categories?post=259908"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.nationalturk.com\/tr\/wp-json\/wp\/v2\/tags?post=259908"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}