She has been working closely with Balenciaga for years, has the company outfit her for her most important events and is busy promoting the clothes. / Balenciaga scandal:
But now the Spanish fashion brand has received a huge shit storm: for a campaign, it had children pose with teddy bears equipped with BDSM accessories. Kim was silent for a long time – now she also made a statement about the scandal.
She explained on Twitter that she had been silent until now in order to speak to the team personally beforehand and clarify how the pictures could have happened. Kim was still “shocked and outraged” by the campaign: “As a mother of four, I was shocked by the disturbing images. The safety of children must come first and any attempt to normalize child abuse of any kind should be in our society have no place – period”, she found clear words.
However, after talking to those responsible, Kim is sure that they understand the seriousness of the situation and will improve. “As for my future with Balenciaga, I’m currently reassessing my relationship with the brand, basing this on their willingness to take responsibility for something that wasn’t to begin with should have happened – and the actions I expect them to take to protect children.”